Category

Advertising

11 Dec 2017

NRG Advertising

Christmas Cheer

The most wonderful time of the year is nearly upon us once more, and along with supermarket shelves lined with advent calendars, festive adverts are a sure-fire sign that Christmas is coming. They’re some of the most-awaited adverts of the year, with the public desperate to see...

03 Feb 2017

NRG Advertising

2017 Super Bowl Commercials

We can start counting the time until Super Bowl LI, on February 5th, 2017, in days – not weeks. The teams have been decided and Super Bowl commercial season has officially begun! Big Game ad junkies that we are, we’re anxiously looking forward to the 2017 Super Bowl commercials....

08 Dec 2016

NRG Advertising

Top Christmas Ads 2016

Christmas ads continue to elevate video production standards to new heights with a strong emotional connection to the ‘spirit’ of the season. The common theme this year appears to be giving time to your loved ones rather than gifts. As always a bit of humour somewhere within the...

16 Sep 2016

NRG Advertising

Aussie TV turns 60

Today marks the 60th anniversary of television in Australia. The industry gurus have nominated the all time top 10 TVCs which we’ve listed below. If you are young enough, you’re probably thinking ‘what’s tv?” But if you’re old enough you’ll probably enjoy the saunter down memory...

01 Dec 2015

NRG Advertising

Traditional Christmas TV Ads Are Moving Online

Digital disruption continues its global impact on both businesses and consumers, with Christmas no exception. TV advertising stalwarts Hallmark have decided to cancel their famous ‘tear in the eye’ TVC’s for an all-digital campaign this year. Putting their investment into cheeky...

Woolworths Anzac Day Campaign Fresh in our memories

17 Apr 2015

NRG Advertising

A lesson for all advertisers

After less than a day in existence, Woolworths’ ill-starred Anzac campaign looks certain to secure its own minor place in history as one of Australia’s biggest advertising blunders. In fact, it’s hard to recall any brand dealing with a more immediately painful public response....

23 Dec 2014

NRG Advertising

It’s Christmas

‘Tis the season to be jolly… yet again! Given NRG is the thinking persons’ agency, we’re possibly too serious at the best of times (after all, we’re spending your company’s money!). So, lighten up, and spread the goodwill we say, nothing too complicated or clever, just something...

30 Oct 2014

NRG Advertising

Triple play by Air New Zealand

Air New Zealand is looking to cash in on the Hobbit craze once again with its new safety video. The “Most Epic Safety Video Ever Made” is being released ahead of the third and final film in the The Hobbit Trilogy, The Hobbit: The Battle of the Five Armies. The...

25 Jun 2014

NRG Advertising

Cannes Lions Winners 2014

All last week, Cannes Lions judges and presenters talked endlessly about how the best ads are those that inspire and even improve the world. So, why was the festival’s most awarded campaign an unapologetic (if tongue-in-cheek) homage to selfishness and greed? One whose...

12 Jun 2014

NRG Advertising

World Cup Ad Fever

World sporting events draw global crowds and the FIFA World Cup 2014 will set a new benchmark. Major brands are poised with the latest, greatest marketing initiatives to grab attention and harness the passion. Be first to review the high-end innovations of the advertising...

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Category

Christmas Cheer

2017 Super Bowl Commercials

Top Christmas Ads 2016

Aussie TV turns 60

Traditional Christmas TV Ads Are Moving Online

A lesson for all advertisers

It’s Christmas

Triple play by Air New Zealand

Cannes Lions Winners 2014

World Cup Ad Fever

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